The Seattle Times bracht vanochtend een prima artikel van Michael Bazeley over podcasting: Podcasting power. Lekker geschreven en inhoudelijk prima. Een paar quotes.

„Thanks to a new technology called podcasting, I’ve turned my iPod into a personalized radio station, loading it with talk shows and cutting-edge music that I’d never be able to hear on traditional radio stations. It’s transformed my listening habits overnight.

Although it’s new, I’m convinced podcasting will transform the way many people consume media, just as blogging and TiVo have. When you can program your own radio station, carry it with you anywhere and pause and restart it at will, who needs mainstream, advertising-supported broadcast radio?…it doesn’t matter how much audio junk is swirling around out there. Unlike with broadcast radio, I’m the programmer now. I can pick and choose what I want. I’m the master of my iPod Radio.“

Michael heeft de kracht van podcasting helemaal in de gaten en slaagt er denk ik goed in om dat op de lezers over te brengen.

» Podcasting Power: het hele artikel