Robert Scoble aan het woord: “Fear Of Weblogging: Executives, Your Time Is Up!”

… I meet a lot of people around the industry. Almost everytime I meet someone, I ask them “do you have a weblog?” That’s my way of saying “I like you and want to hear more of your ideas.” ….I’ve asked this question of people at Apple. Google. IBM. eBay. Real Networks. Cisco. Intel. HP. Amazon. And, yes, here at Microsoft.Too often the answer is “I couldn’t do that.”"Why not?” I ask.”Because I might get fired,” is often the answer. I hate that answer. It’s an example of corporate fear. An artifact of a management system that doesn’t empower its employees to act on behalf of customers.

» lees wat Robert Scoble hier verder over zegt[Bron: Independent Publishing - Robin Good What Communication Experts Need To Know]